Explorations

a digital campaign that explores the fusion of past and present, highlighting the evolution of personal style and cultural identity. It focuses on how accessories—especially bags—serve as both functional essentials and symbols of self-expression.

This campaign is rooted in heritage, mobility, and modern masculinity, emphasizing the balance between classic craftsmanship and contemporary styling.

This campaign highlights fashion as more than just clothing—it’s about carrying forward identity, history, and innovation.